Inspiration: Good Ol' Jim Beam

Happy Friday, all.  Hopefully everyone's had a solid week and is looking forward to the good times that the weekend brings.  As we mentally withdraw from work, school, or whatever daily task should technically have our attention now, I want to bring your attention to a tv spot from Jim Beam that I saw a while back which deals with the choices that we make or don't make and the impact that they have on our lives.

Check out the ad below, featuring Willem Dafoe:

Great ending line: "All choices lead you somewhere, bold choices take you where you're supposed to be".    There's a fine line between providing a memorable message and just coming off as trying to hard and Jim Beam nailed it.  Plus, combining whiskey with a positive message (or anything else) is my idea of a winning combination.

Have a great weekend, good people.

Cheers,

JIP