Wednesday, May 23, 2012

Mid-week Inspiration: Be Stupid

Happy Wednesday, all.  A couple of years ago in Europe, I remember picking up a copy of a print ad booklet by the clothing company Diesel, and the cover of the ad said simply, "Be Stupid".  Intrigued, I flipped through the ad and let's just say that the book made its way back stateside with me.

In either case, the main premise of the ad is that people who do stupid things are game changers, while the so-called "smart" people ultimately look back on life with more regrets. One of my favorite quotes is, "To be stupid is to be brave.  When you risk something, that's stupid.  It's not smart to take risks.  It's stupid".

Unfortunately, I'm not able (or willing, sorry) to scan the entire print ad, but I was able to find a youtube video which basically covers all of the main points in the ad.  I hope you all enjoy it (despite the terrible music...you might want to mute that).

Let's all be a little more stupid in life.

Cheers,

JIP


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